1977 · Buick · United States
1977 Buick Riviera: The Downsized B-Body
A downsized B-body Riviera with a 350 or Oldsmobile 403; 26,138 built.
United States · researched through 2026-09-22
The 1977 Riviera moved to the downsized B-body, this record's own overview states, with a Buick 350 V-8 rated 155 horsepower (170 in California) as standard and an Oldsmobile-built 403 V-8 rated 185 horsepower as the option; production for the year was 26,138. This record's own production notes describe the Owners Association's own figure and Wikipedia's own fifth-generation production table, credited by Wikipedia to Flammang 1999, as agreeing on that total.1,2
This record's own key facts section, drawn from the Owners Association's Evolution article, states that production rose 30 percent over 1976, that 95.45 percent of 1977 Rivieras had power seats, 57 percent a stereo tape player and 4.7 percent the factory CB radio, and that fuel economy was rated at 17 miles per gallon for the standard engine and 18 for the optional engines; the same article's own text also credits an Oldsmobile 350 alongside the 403 at 170 and 185 horsepower respectively, a wording this record's own engines section does not otherwise carry, since its own engines array lists only the Buick 350 and the Oldsmobile 403.3
This record's own options section prices the Oldsmobile 403 engine under code L80 at a $65 upcharge over the standard Buick 350, its own basis note attributing the whole 1977 price list to figures supplied by Buick Motor Division customer service rather than a printed factory sheet. This record's own prices section carries a single figure for the sport coupe, $7,357.85, drawn from both the Owners Association's own options-and-prices transcription and its separately written Evolution article, which rounds the same figure to $7,357.4,3
This record's own options section itemizes 74 entries in total, most of them priced individually by the Owners Association's own transcription of the 1977 order form, opening with power-seat options such as code AG1 at $143 for driver's-side power on 60/40 and 50/50 seating. The two CB-radio options this record's own key facts cite as reaching 4.7 percent of 1977 Rivieras are priced separately here, a 23-channel AM/FM stereo and CB transceiver under code UP4 at $374 and a 40-channel version under code UP6 at $547.4
This record's own paint table carries 17 colours from the Owners Association's 1977 chart, its own note describing three two-tone treatments, Silver with Dark Gray, Light Blue with Medium Blue and Buckskin with Gold, plus seven vinyl-top colour codes. Its interiors section carries 12 trims: a standard vinyl 50/50 bench with armrest in Green or Tan, six white-vinyl Accent-A-Color choices in Green, Blue, Orange, Tan, Black or Red accents, and a standard crushed-velour-cloth 50/50 bench with armrest in Blue, Tan, Black or Red.5
This record's own specifications section carries eight 1977 figures from the Owners Association's own tables: a 3,950-pound curb weight, a 115.9-inch wheelbase, front and rear track of 62.2 and 60.7 inches, a 218.2-inch overall length, a 74.6-inch width, a 54.6-inch height, a GR78x15 tire size, and the fuel-economy rating already cited from the Evolution article. This record's own identification, conflicts and unpublished-leads sections are all empty for the year, and its own transmissions and performance sections carry no entries either.6,3
Fact sheet · 1977 · United States
The numbers
1977 Buick Riviera — A downsized B-body Riviera with a 350 or Oldsmobile 403; 26,138 built.
Coverage: Partial — researched sections are shown; missing ones are not yet sourced. Researched through 2026-09-22.
Every figure is labeled with how sure we are. Reported means a manufacturer, registry, or reference figure we cite but have not reconciled against factory records ourselves. Disputed means credible sources disagree and both are shown. Rows are separately scoped; don't add them together unless the note says they make up a total.
Key facts
- ROA Evolution: production rose 30% over 1976; 95.45% had power seats, 57% stereo tape players and 4.7% the factory CB radio; the Buick 350 gave 155 hp and the Oldsmobile 350 and 403 gave 170 and 185 hp.3
Production
| What was counted | Count | Basis | Status |
|---|---|---|---|
| Riviera, all1,2 Riviera · 2-door coupe · not stated by source Two lineages agree. | 26,138 | built, model-year | Reported |
Prices when new
| Model | Price | Basis |
|---|---|---|
| Riviera sport coupe (4EZ37)4,3 | $7,357.85 | manufacturer's suggested retail price as transcribed by the Riviera Owners Association, 1977 |
Prices are the nominal dollars of the day, not adjusted for inflation.
Engines
| Engine | Factory rating | Availability | Built |
|---|---|---|---|
| Buick 350 V-81,2 350 cu in · 4-barrel | 155 hp (SAE net) | standard | Not yet sourced |
| Oldsmobile 403 V-81,2 403 cu in · 4-barrel | 185 hp (SAE net) | optional | Not yet sourced |
Ratings are the manufacturer's advertised figures under the standard shown (SAE gross before 1972, SAE net after). They are not dyno results, and gross and net ratings can't be compared directly.
Options and packages
| Code | Option | Price | Installed |
|---|---|---|---|
AG1order code (Buick option code) |
Power Seat 6-Way, Driver's Side Only on 60/40 & 50/50 Seats4 | $143 | Not yet sourced |
AU3order code (Buick option code) |
Electric Door Locks4 | $75 | Not yet sourced |
AU4order code (Buick option code) |
Automatic Electric Door Locks4 | $129 | Not yet sourced |
AO1order code (Buick option code) |
Soft-Ray Tinted Glass4 | $71 | Not yet sourced |
A81order code (Buick option code) |
Electric Seat Back ReclinerPassenger Side4 | $104 | Not yet sourced |
A90order code (Buick option code) |
Electric Trunk Release4 | $22 | Not yet sourced |
B28order code (Buick option code) |
Carpet Savers and Handy Mats4 | $31 | Not yet sourced |
B34order code (Buick option code) |
Front Carpet Savers4 | $17 | Not yet sourced |
B75order code (Buick option code) |
Trunk Trim Carpeting4 | $53 | Not yet sourced |
B93order code (Buick option code) |
Door Edge Guards4 | $10 | Not yet sourced |
CA1order code (Buick option code) |
Sun Roof-Electric Operation4 | $734 | Not yet sourced |
CB5order code (Buick option code) |
Heavily Padded Custom Vinyl Top4,3 | $196 | Not yet sourced |
CD4order code (Buick option code) |
Three speed windshield wiper with low speed delay feature4 | $30 | Not yet sourced |
CO4order code (Buick option code) |
Heavily Padded Landau Vinyl Top with Coach Lights4 | $244 | Not yet sourced |
C49order code (Buick option code) |
Rear Window Defogger-Electric4 | $88 | Not yet sourced |
C60order code (Buick option code) |
Air Conditioner - Manual Controls4,3 | $549 | Not yet sourced |
C61order code (Buick option code) |
Automatic Climate Control Air Conditioning System4 | $631 | Not yet sourced |
C90order code (Buick option code) |
Door Courtesy & Warning Lights4 | $32 | Not yet sourced |
DF4order code (Buick option code) |
Remote Control Outside Rear View Sport Mirror - Right Side4 | $21 | Not yet sourced |
D24order code (Buick option code) |
Litter Pocket4 | $7 | Not yet sourced |
D64order code (Buick option code) |
Lighted Visor Vanity Mirror4 | $43 | Not yet sourced |
D65order code (Buick option code) |
Remote Control Outside Rear View Mirror with Thermometer - Left4 | $35 | Not yet sourced |
D68order code (Buick option code) |
Remote Control Outside Rear View Sports Mirrors - Left and Right4 | $55 | Not yet sourced |
D83order code (Buick option code) |
Special Car Order Paint-Current Color -Regular4 | $135 | Not yet sourced |
D83order code (Buick option code) |
Special car order paint, current colour, Firemist4 | $152 | Not yet sourced |
D99order code (Buick option code) |
Two Tone Paint4 | $51 | Not yet sourced |
FE2order code (Buick option code) |
Rallye Ride and Handling4 | $18 | Not yet sourced |
GU4order code (Buick option code) |
Rear Axle -3.08 Ratio4 | — | Not yet sourced |
G67order code (Buick option code) |
Automatic Level Control4 | $102 | Not yet sourced |
G80order code (Buick option code) |
Positive Traction differential4 | — | Not yet sourced |
JM8order code (Buick option code) |
Four Wheel Disc Brakes4 | $186 | Not yet sourced |
KO5order code (Buick option code) |
Engine Block Heater4 | $13 | Not yet sourced |
K30order code (Buick option code) |
Cruise Master4,3 | $88 | Not yet sourced |
L80order code (Buick option code) |
Engine - V8 403 cu. in. W/4 bbl. carb.4 | $65 | Not yet sourced |
NA6order code (Buick option code) |
High Altitude Emission System4 | $22 | Not yet sourced |
NK4order code (Buick option code) |
Leather Steering Wheel Cover4 | $36 | Not yet sourced |
N33order code (Buick option code) |
Tilt Steering Column4 | $64 | Not yet sourced |
N37order code (Buick option code) |
Tilt & Telescoping Steering Column4 | $110 | Not yet sourced |
N92order code (Buick option code) |
Custom Red Wire Wheel Covers4 | $0 | Not yet sourced |
PA1order code (Buick option code) |
Deluxe Wire Wheel Covers4 | — | Not yet sourced |
PO5order code (Buick option code) |
Chrome Plated Wheels4 | $64 | Not yet sourced |
QDRorder code (Buick option code) |
Steel Belted Radial Whitewall Tires (GR78-15)4 | — | Not yet sourced |
QDSorder code (Buick option code) |
Steel Belted Radial Ply Wide Whitewall Tires (GR78-15) - With V6 Engine4 | $48.80 | Not yet sourced |
QELorder code (Buick option code) |
Steel Belted Radial Ply Whitewall Tires (HR78-15)4 | $68 | Not yet sourced |
T63order code (Buick option code) |
Headlamp on Indicator4 | $7 | Not yet sourced |
T87order code (Buick option code) |
Cornering Lights4 | $44 | Not yet sourced |
UA1order code (Buick option code) |
Heavy Duty Energizer4 | $18 | Not yet sourced |
UA6order code (Buick option code) |
Theft Deterrent System4 | $123 | Not yet sourced |
UE8order code (Buick option code) |
Electric Digital Clock4 | — | Not yet sourced |
UN8order code (Buick option code) |
Citizens Band Transceiver4 | $197 | Not yet sourced |
UN9order code (Buick option code) |
Radio Accommodation Package4 | $23 | Not yet sourced |
UP4order code (Buick option code) |
AM/FM Stereo Entertainment Radio & Citizens Band Transceiver - 23 Channel W/Deck Mount Antenna4 | $374 | Not yet sourced |
UP6order code (Buick option code) |
AM/FM Stereo Entertainment Radio and Citizens Band Transceiver - 40 Channel W/Triband Power Antenna4 | $547 | Not yet sourced |
UR3order code (Buick option code) |
Fuel Usage Light4 | $27 | Not yet sourced |
UY8order code (Buick option code) |
Digital Readout AM-FM Stereo Radio W/Front and Rear Dual Speakers4 | $341 | Not yet sourced |
UO9order code (Buick option code) |
Four Note Horn4 | $18 | Not yet sourced |
U15order code (Buick option code) |
Speed Alert & Trip Odometer4 | $20 | Not yet sourced |
U41order code (Buick option code) |
Low Fuel Indicator4 | $12 | Not yet sourced |
U46order code (Buick option code) |
Light Monitors - Front4 | $25 | Not yet sourced |
U46order code (Buick option code) |
Light monitors, front and rear4 | $55 | Not yet sourced |
U63order code (Buick option code) |
AM Radio4 | $92 | Not yet sourced |
U69order code (Buick option code) |
AM-FM Radio4 | $153 | Not yet sourced |
U75order code (Buick option code) |
Power Antenna4 | $42 | Not yet sourced |
U80order code (Buick option code) |
Rear Seat Speaker (Single)4 | $21 | Not yet sourced |
WA3order code (Buick option code) |
Power Seat 6-Way, Driver & Passenger4 | $230 | Not yet sourced |
WA5order code (Buick option code) |
Front & Rear Dual Speakers4 | $44 | Not yet sourced |
WB2order code (Buick option code) |
AM Radio and Stereo Tape Player With Front & Rear Dual Speakers4 | $228 | Not yet sourced |
WB3order code (Buick option code) |
AM-FM Stereo Radio and Stereo Tape Player With Front and Rear Dual Speakers4 | $341 | Not yet sourced |
WB4order code (Buick option code) |
AM-FM Stereo Radio with Front and Rear Dual Speakers4 | $236 | Not yet sourced |
WE7order code (Buick option code) |
Designers' Accent Paint- Silver and Dark Grey4 | $185 | Not yet sourced |
Y51order code (Buick option code) |
Protective Body Side Molding4 | $53 | Not yet sourced |
Y53order code (Buick option code) |
Bumper Guards - Front and Rear4 | $38 | Not yet sourced |
11Aorder code (Buick option code) |
Body side accent stripes, white4 | $46 | Not yet sourced |
13Sorder code (Buick option code) |
Astroroof4 | $898 | Not yet sourced |
Paint
| Code | Color | Built |
|---|---|---|
11 |
White5 | Not yet sourced |
13 |
Silver5 | Not yet sourced |
19 |
Black5 | Not yet sourced |
22 |
Light Blue5 | Not yet sourced |
29 |
Dark Blue5 | Not yet sourced |
36 |
Firethorn5 | Not yet sourced |
44 |
Medium Green5 | Not yet sourced |
48 |
Dark Green5 | Not yet sourced |
50 |
Cream5 | Not yet sourced |
61 |
Buckskin5 | Not yet sourced |
63 |
Gold5 | Not yet sourced |
69 |
Brown5 | Not yet sourced |
72 |
Red5 | Not yet sourced |
78 |
Orange5 | Not yet sourced |
91 |
Blue Firemist (Riviera exclusive)5 | Not yet sourced |
92 |
Amber Firemist (Riviera exclusive)5 | Not yet sourced |
93 |
Red Firemist (Riviera exclusive)5 | Not yet sourced |
Color names are the factory's. We don't show color swatches, because a screen color is no guide for a restoration.
Interiors
| Code | Trim | Built |
|---|---|---|
270 |
Vinyl 50/50 with armrest (standard): Green5 | Not yet sourced |
276 |
Vinyl 50/50 with armrest (standard): Tan5 | Not yet sourced |
470 |
White vinyl with Accent-A-Color: Green accent5 | Not yet sourced |
471 |
White vinyl with Accent-A-Color: Blue accent5 | Not yet sourced |
474 |
White vinyl with Accent-A-Color: Orange accent5 | Not yet sourced |
476 |
White vinyl with Accent-A-Color: Tan accent5 | Not yet sourced |
478 |
White vinyl with Accent-A-Color: Black accent5 | Not yet sourced |
479 |
White vinyl with Accent-A-Color: Red accent5 | Not yet sourced |
171 |
Crushed velour cloth 50/50 with armrest (standard): Blue5 | Not yet sourced |
176 |
Crushed velour cloth 50/50 with armrest (standard): Tan5 | Not yet sourced |
178 |
Crushed velour cloth 50/50 with armrest (standard): Black5 | Not yet sourced |
179 |
Crushed velour cloth 50/50 with armrest (standard): Red5 | Not yet sourced |
Specifications
| Measure | Value | Applies to |
|---|---|---|
| Curb weight6 | 3,950 lb | Riviera |
| Wheelbase6 | 115.9 in | Riviera |
| Track, front / rear6 | 62.2 / 60.7 in | Riviera |
| Overall length6 | 218.2 in | Riviera |
| Width6 | 74.6 in | Riviera |
| Height6 | 54.6 in | Riviera |
| Tire size (standard, option)6 | GR78x15 | Riviera |
| Fuel economy rating (as stated by ROA)3 | 17 mpg standard engine; 18 mpg optional engines | Riviera |
Identification
Read a 1977 Buick VIN
The VIN decoder runs in your browser and never sends the VIN anywhere. How the factory numbered this year's cars:
Same model year
Also in 1977
- AMC AMX The AMX name returns as a $799 appearance-and-handling package on the Hornet hatchback, with the 258 six or the 304 V8.
- Chevrolet Chevelle and Malibu SS The last Colonnade Chevelle year; no SS or Type S-3 performance model was found in the sources, and the strongest listed engine was a 170 net hp 350.
- Chevrolet Chevy II and Nova No SS in the source production table; Rally package offered 1977-79. Enthusiast-compiled production: 365,264 cars.
- Chevrolet El Camino SS Colonnade-era El Camino; Chevrolet's 1977 data pages define the RPO Z15 SS option for the El Camino Classic. Team Chevelle's production totals give 54,321 El Caminos built, 5,226 of them with SS equipment.
- Ford Maverick Grabber The Maverick's final year; no performance-package count was found.
- Ford Ranchero GT An auction catalogue reports 12,462 of 1977's 21,850 Rancheros as GTs, a figure no primary Ford record read here confirms.
- Ford Thunderbird The downsized seventh-generation Thunderbird became the best-selling Thunderbird; performance was no longer its brief.
- Mercury Cougar Outside the muscle focus: 194,823 Cougars for 1977 per Wikipedia's table.
- Oldsmobile Cutlass, 4-4-2 and Hurst/Olds An appearance and handling option in this period; no Hurst/Olds was offered and no production figure was found.
- Plymouth Road Runner A Volare package with a separate Decor Group and Super Pak.
- Pontiac Firebird and Trans Am The Bandit year: a new face, 68,744 Trans Ams, and more than 15,000 black-and-gold Special Editions.
- Pontiac Grand Prix The record Grand Prix year, 288,430 built, with Pontiac 400 and Oldsmobile 403 V8s at the top of the engine list.
- Pontiac Tempest and LeMans The one-year Can Am (RPO WW3) put the Trans Am's T/A 6.6 and shaker scoop on a Cameo White LeMans Sport Coupe, with published production figures of 1,133 and 1,377.