1968 · Ford · United States

A New Top Series, Two Disputed Totals

Torino arrived as the new top series of the restyled Fairlane line, the Torino GT fastback became its volume performance car, and the 428 Cobra Jet was added on April 1, 1968.

United States · researched through 2026-09-23

Red 1968 Ford Torino GT fastback seen from the rear three-quarter in front of a patterned concrete block wall, with a white body-side stripe
1968 Ford Torino GT fastback in red Ford Motor Company Archives

For 1968 Ford restyled its intermediate line and placed a new Torino series above Fairlane and Fairlane 500, with the Torino GT fastback becoming the volume performance body at 74,135 units against 23,939 GT hardtops and 5,310 GT convertibles as compiled by Over-Drive Magazine. The 428 Cobra Jet became an engine option starting April 1, 1968, mid-model-year, while a hydraulic-lifter 390-hp 427 was listed in factory literature but, per the same compilation, was never actually installed in a Fairlane or Torino; this record carries that as a sourced zero production figure rather than a missing value, since the source states the non-production directly rather than simply omitting a count.1

The Fairlane-Torino line's total production is disputed twice over. Over-Drive states 388,489 cars delivered for the line, while the Standard Catalog lineage relayed by Wikipedia instead gives 371,787 produced, including 172,083 Torinos; this record shows both without preferring one, since the gap could reflect a delivered-versus-built accounting difference that neither source states directly. A second, narrower dispute sits between that 371,787 figure and a registry total of 372,327: the entire 540-car gap traces to the registry's Fairlane 500 four-door sedan row of 42,930 against the other lineage's 42,390 for the same body, a likely digit transposition in one copy of the underlying data, while the Torino and Torino GT rows agree exactly between the two lineages.1,2,3,4

Seven engines were catalogued for the year, from the 115-hp 200 six standard on the plain Torino up through the 335-hp 390 four-barrel GT engine and the new 428 Cobra Jet at 335 hp and 445 lb-ft. A 289 two-barrel V8 rated 195 hp is noted as a substitute engine tied to a UAW strike that year, a wrinkle specific to how that particular engine came to appear in the lineup rather than a routine option. The 390 two-barrel engine carries its own internal contradiction: the engine availability table states it was not offered on the Torino GT, while the accessory price list separately prices it as optional on all models including the GT; this record notes both statements rather than resolving which one describes the actual factory rule.1

Factory prices ran from $2,688 for the six-cylinder Torino four-door sedan up to $3,119 for the V8 Torino Squire wagon, with the three GT body styles clustering between $2,747 and $3,001 for their V8-only pricing. Options included air conditioning at $353, an AM/FM radio at $133, and an eight-track stereo at $128, alongside performance-adjacent items carried only by the separate Fairlane registry rather than the price-compiled fact sheet: a GT Handling Suspension of extra-heavy-duty springs and shocks with a heavy-duty stabilizer bar, a limited-slip differential, a 6,000-rpm tachometer, and FR70-14 fiberglass-belted radial whitewalls, none of which carry a listed price in the sources consulted.3,1,4

The Torino GT convertible carried a specific promotional identity for the year: 709 cars received the 1968 Indianapolis 500 Pace Car package for sale to the public, while a separate 159 cars served as the official and backup pace cars actually used at the event itself, two distinct counts rather than one figure covering both roles. Shipping weights ran from 3,194 lb for the GT hardtop to 3,352 lb for the GT convertible, with the GT fastback at 3,208 lb and the plain V8 hardtop at 3,195 lb; overall dimensions ran to a 116.0-inch wheelbase on sedans and hardtops (113.0 in on wagons) and a 201.1-inch length on sedans (203.9 in on wagons), with GT models running larger F70-14 tires, or FR70-14 with the 427 or 428 Cobra Jet as compiled.1,3

Fact sheet · 1968 · United States

The numbers

1968 Ford Torino — Torino arrived as the new top series of the restyled Fairlane line, the Torino GT fastback became its volume performance car, and the 428 Cobra Jet was added on April 1, 1968.

Coverage: Partial — researched sections are shown; missing ones are not yet sourced. Researched through 2026-09-23.

Every figure is labeled with how sure we are. Reported means a manufacturer, registry, or reference figure we cite but have not reconciled against factory records ourselves. Disputed means credible sources disagree and both are shown. Rows are separately scoped; don't add them together unless the note says they make up a total.

Key facts

  • Torino GT fastback: 74,135, the largest single Torino body in 1968 as compiled.1
  • 709 promotional Torino GT convertibles carried the 1968 Indianapolis 500 Pace Car package; 159 more were official and backup pace cars at the event.1
  • The 390-hp 427 was listed for 1968 but none were installed in Fairlanes or Torinos, per the compilation.1

Production

Totals
What was countedCountBasisStatus
Fairlane-Torino line, all series (Over-Drive)1 as published See conflicts. 388,489 delivered, model-year Disputed
Fairlane-Torino line, all series (Standard Catalog lineage)2,5,3 as published 371,787 built, model-year Disputed
Torino series, all bodies2,3 Torino, Torino GT · as published 172,083 built, model-year Reported
Fairlane-Torino line total (registry table)4 as published Exceeds 371,787 by exactly the 540-car difference in its Fairlane 500 4-door sedan (54B) row (42,930 against 42,390); see conflicts. 372,327 built, model-year Disputed
By body style and series
What was countedCountBasisStatus
Torino GT fastback1,4 Torino GT · 2-door fastback · as published 74,135 built, model-year Reported
Torino GT 2-door hardtop1,4 Torino GT · 2-door hardtop · as published 23,939 built, model-year Reported
Torino GT convertible1,4 Torino GT · convertible · as published 5,310 built, model-year Reported
Torino 2-door hardtop1 Torino · 2-door hardtop · as published 35,964 built, model-year Reported
Torino 4-door sedan1 Torino · 4-door sedan · as published 17,962 built, model-year Reported
Torino Squire wagon1 Torino Squire · station wagon · as published 14,773 built, model-year Reported
By package or option
What was countedCountBasisStatus
Torino GT convertible with Indianapolis 500 Pace Car package (promotional)1 Torino GT · convertible · as published 709 built, model-year Reported
Official and backup pace cars used at the 1968 Indianapolis 5001 Torino GT · convertible · as published 159 built, model-year Reported
By trim
What was countedCountBasisStatus
Torino series total (sedan, hardtop, Squire)3 Torino · as published 68,699 built, model-year Reported
Torino GT series total (fastback, hardtop, convertible; V8 only)3 Torino GT · as published Torino plus Torino GT model totals equal the 172,083 Torino figure relayed by Wikipedia. 103,384 built, model-year Reported

Rows are separately scoped; do not add them unless a note says they partition a total.

The 1968 Torino GT 74,135 fastback row and the 23,939 hardtop row are compiled figures; Over-Drive does not name its production document inline.

No sourced count of 1968 428 Cobra Jet installations was found.

Rows prefixed pt- come from the site's production table. Its Torino GT body rows (74,135 / 23,939 / 5,310) are the same figures as the fact-sheet rows above and partition the 103,384 GT model total.

Prices when new

ModelPriceBasis
Torino 4-door sedan (54C), six3 $2,688 factory price as compiled (base list, by engine), 1968 model year
Torino 4-door sedan (54C), V83 $2,776 factory price as compiled (base list, by engine), 1968 model year
Torino 2-door hardtop (65C), six3 $2,710 factory price as compiled (base list, by engine), 1968 model year
Torino 2-door hardtop (65C), V83 $2,798 factory price as compiled (base list, by engine), 1968 model year
Torino Squire wagon (71E), six3 $3,032 factory price as compiled (base list, by engine), 1968 model year
Torino Squire wagon (71E), V83 $3,119 factory price as compiled (base list, by engine), 1968 model year
Torino GT fastback (63D), V83 $2,747 factory price as compiled (base list, by engine), 1968 model year
Torino GT 2-door hardtop (65D), V83 $2,772 factory price as compiled (base list, by engine), 1968 model year
Torino GT convertible (76D), V83 $3,001 factory price as compiled (base list, by engine), 1968 model year

Prices are the nominal dollars of the day, not adjusted for inflation.

Engines

EngineFactory ratingAvailabilityBuilt
F · 302 V8 2-bbl1 302 cu in · 2-barrel 210 hp @ 4,600, 300 lb-ft @ 2,600 (SAE gross) standard on Torino GT; $107 optional others as compiled Not yet sourced
C · 289 V8 2-bbl1 289 cu in · 2-barrel 195 hp @ 4,400, 282 lb-ft @ 2,400 (SAE gross) substitute engine (compiled note: UAW strike replacement) Not yet sourced
H · 390 V8 2-bbl1 390 cu in · 2-barrel 265 hp @ 4,400, 390 lb-ft @ 2,600 (SAE gross) optional, $184 as compiled Not yet sourced
S · 390 GT V8 4-bbl1 390 cu in · 4-barrel 335 hp @ 4,800, 427 lb-ft @ 3,200 (SAE gross) optional GT, $264 as compiled Not yet sourced
R · 428 Cobra Jet 4-bbl1 428 cu in · 4-barrel 335 hp @ 5,600, 445 lb-ft @ 3,400 (SAE gross) optional from April 1, 1968 Not yet sourced
W · 427 V8 4-bbl (hydraulic lifter)1 427 cu in · 4-barrel 390 hp @ 5,600, 460 lb-ft @ 3,200 (SAE gross) listed at $505 as compiled, but not produced in Fairlane or Torino 01 Reported
T · 200 I6 1-bbl1 200 cu in · 1-barrel 115 hp @ 3,800, 190 lb-ft @ 2,200 (SAE gross) standard six, Torino (not GT) Not yet sourced

Ratings are the manufacturer's advertised figures under the standard shown (SAE gross before 1972, SAE net after). They are not dyno results, and gross and net ratings can't be compared directly.

Transmissions

TransmissionAvailabilityBuilt
3-speed manual1 standard Not yet sourced
4-speed manual1 optional, $184 Not yet sourced
Cruise-O-Matic 3-speed automatic1 optional, $184 (six/302) or $220 (390) Not yet sourced

Options and packages

CodeOptionPriceInstalled
order code Air conditioning1 $353 Not yet sourced
order code Power steering1 $84 Not yet sourced
order code Power brakes1 $42 Not yet sourced
order code AM/FM radio1 $133 Not yet sourced
order code 8-track stereo1 $128 Not yet sourced
order code Vinyl roof, 2-door1 $74 Not yet sourced
order code AM radio1 $57 Not yet sourced
order code Cruise-O-Matic automatic transmission (six and 302)1 $184 Not yet sourced
order code Cruise-O-Matic automatic transmission (390)1 $220 Not yet sourced
order code Four-speed manual transmission1 $184 Not yet sourced
order code Power windows1 $99 Not yet sourced
order code Tinted windshield1 $21 Not yet sourced
order code Two-tone paint1 $19 Not yet sourced
order code Wheel covers1 $41 Not yet sourced
order code White sidewall tires1 $32 Not yet sourced
order code Luggage rack, station wagons1 $44 Not yet sourced
order code Power tailgate, station wagons1 $32 Not yet sourced
order code 302 V8 engine (standard on GT)1 $107 Not yet sourced
order code 390 2-barrel V8 engine1 $184 Not yet sourced
order code 390 4-barrel V8 engine1 $264 Not yet sourced
order code 427 4-barrel 390 hp V8 engine (listed)1 $505 Not yet sourced
order code GT Handling Suspension (extra-heavy-duty springs and shocks, heavy-duty stabilizer bar; V8 hardtops and convertibles)4 — Not yet sourced
order code Limited-slip differential4 — Not yet sourced
order code Tachometer, 6000 rpm4 — Not yet sourced
order code Reflective Group, stripes and wheels (GT only)4 — Not yet sourced
order code FR70-14 Wide-Oval fiberglass-belted radial WSW tires4 — Not yet sourced
order code Bucket seats and console4 — Not yet sourced

Paint

CodeColorBuilt
A Raven Black1 Not yet sourced
B Royal Maroon1 Not yet sourced
F Gulfstream Aqua1 Not yet sourced
I Lime Gold1 Not yet sourced
M Wimbledon White1 Not yet sourced
N Diamond Blue1 Not yet sourced
O Seafoam Green1 Not yet sourced
Q Brittany Blue1 Not yet sourced
R Highland Green1 Not yet sourced
T Candyapple Red1 Not yet sourced
U Tahoe Turquoise1 Not yet sourced
W Meadowlark Yellow1 Not yet sourced
X Presidential Blue1 Not yet sourced
Y Sunlit Gold1 Not yet sourced
6 Pebble Beige1 Not yet sourced
D Bright Blue Metallic4 Not yet sourced
3 Vermillion4 Not yet sourced
5 Low Gloss Black4 Not yet sourced

Color names are the factory's. We don't show color swatches, because a screen color is no guide for a restoration.

Interiors

CodeTrimBuilt
6A Charcoal black crinkle vinyl and charcoal black kiwi pattern vinyl; bench seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
6B Light blue crinkle vinyl and dark blue kiwi pattern vinyl; bench seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
6D Dark Red crinkle vinyl and dark red kiwi pattern vinyl; bench seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
6K Light aqua crinkle vinyl and dark aqua kiwi pattern vinyl; bench seat; bodies 63D, 65D; Torino GT4 Not yet sourced
6U Pastel parchment crinkle vinyl and pastel parchment kiwi pattern vinyl - with black; bench seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
6Y Light nugget gold crinkle vinyl and light nugget gold kiwi pattern vinyl; bench seat; bodies 63D, 65D; Torino GT4 Not yet sourced
7A Charcoal black crinkle vinyl and charcoal black Cimarron pattern cloth; bench seat; bodies 54C, 65C; Torino4 Not yet sourced
7B Dark blue crinkle vinyl and dark blue Cimarron pattern cloth; bench seat; bodies 54C, 65C; Torino4 Not yet sourced
7D Dark red crinkle vinyl and dark red Cimarron pattern cloth; bench seat; bodies 54C, 65C; Torino4 Not yet sourced
7G Light ivy gold crinkle vinyl and light ivy gold pattern cloth; bench seat; bodies 54C, 65C; Torino4 Not yet sourced
7K Light aqua crinkle vinyl and light aqua Bangor pattern cloth; bench seat; bodies 54C, 65C; Torino4 Not yet sourced
7Y Light nugget gold crinkle vinyl and light nugget gold Bangor pattern cloth; bench seat; bodies 54C, 65C; Torino4 Not yet sourced
8A Charcoal black crinkle vinyl and charcoal black kiwi pattern vinyl; bucket seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
8AA Charcoal black crinkle vinyl and charcoal black kiwi pattern vinyl; bucket seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
8B Light blue crinkle vinyl and dark blue kiwi pattern vinyl; bucket seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
8BA Light blue crinkle vinyl and dark blue kiwi pattern vinyl; bucket seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
8D Dark Red crinkle vinyl and dark Red kiwi pattern vinyl; bucket seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
8DA Dark Red crinkle vinyl and dark Red kiwi pattern vinyl; bucket seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
8G Light ivy gold crinkle vinyl and medium ivy gold kiwi pattern vinyl; bucket seat; bodies 63D, 65D; Torino GT4 Not yet sourced
8GA Light ivy gold crinkle vinyl and medium ivy gold kiwi pattern vinyl; bucket seat; bodies 63D, 65D; Torino GT4 Not yet sourced
8K Light aqua crinkle vinyl and dark aqua kiwi pattern vinyl; bucket seat; bodies 63D, 65D; Torino GT, Ranchero GT4 Not yet sourced
8KA Light aqua crinkle vinyl and dark aqua kiwi pattern vinyl; bucket seat; bodies 63D, 65D; Torino GT, Ranchero GT4 Not yet sourced
8U Pastel parchment crinkle vinyl and pastel parchment kiwi pattern vinyl - with black; bucket seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
8UA Pastel parchment crinkle vinyl and pastel parchment kiwi pattern vinyl - with black; bucket seat; bodies 63D, 65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
8Y Light nugget gold crinkle vinyl and light nugget gold kiwi pattern vinyl; bucket seat; bodies 63D, 65D; Torino GT, Ranchero GT4 Not yet sourced
8YA Light nugget gold crinkle vinyl and light nugget gold kiwi pattern vinyl; bucket seat; bodies 63D, 65D; Torino GT, Ranchero GT4 Not yet sourced
9A Charcoal black crinkle all vinyl; bench seat; bodies 71E; Torino Squire4 Not yet sourced
9B Light blue crinkle all vinyl; bench seat; bodies 71E; Torino Squire4 Not yet sourced
9D Dark red crinkle all vinyl; bench seat; bodies 71E; Torino Squire4 Not yet sourced
9U Pastel parchment; bench seat; bodies 71E; Torino Squire4 Not yet sourced
9Y Light nugget gold crinkle all vinyl - with black; bench seat; bodies 71E; Torino Squire4 Not yet sourced
FU Pastel parchment crinkle vinyl and charcoal black kiwi pattern vinyl; bench seat; bodies 63D, 65D, 66D, 76D; Torino GT Al models4 Not yet sourced
JU Pastel Parchment crinkle all vinyl; bench seat; bodies 71E; Torino Squire4 Not yet sourced
LU Pastel parchment crinkle vinyl and pastel parchment kiwi pattern vinyl; bench seat; bodies 63D,65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced
LUA Pastel parchment crinkle vinyl and pastel parchment kiwi pattern vinyl; bench seat; bodies 63D,65D, 66D, 76D; Torino GT, Ranchero GT4 Not yet sourced

Specifications

MeasureValueApplies to
Wheelbase1 116 in sedans and hardtops (wagons 113.0)
Overall length1 201.1 in sedans (wagons 203.9)
Overall width1 74.5 in all
Tires, GT models1 F70-14 size Torino GT; FR70-14 with 427/428 CJ as compiled
Shipping weight, Torino GT fastback (63D)3 3,208 lb 63D
Shipping weight, Torino GT hardtop (65D)3 3,194 lb 65D
Shipping weight, Torino GT convertible (76D)3 3,352 lb 76D
Shipping weight, Torino 2-door hardtop (65C) V83 3,195 lb 65C, V8
Overall height, 2-door and fastback1 53.5 in 2-door hardtop and fastback
Overall height, convertible1 54.5 in convertible
Front track1 58.83 in all
Rear track1 58.93 in all

Where the sources disagree

1968 Fairlane-Torino line total

  • 388,489 delivered1
  • 371,787 produced (172,083 Torino)2,5

Both shown; neither is preferred until a Ford production report or the cited books are read. The difference may be a delivered versus built basis.

1968 line total: registry 372,327 against 371,787

  • 371,7873,2
  • 372,3274

Both shown. The whole difference is the Fairlane 500 4-door sedan row (42,930 against 42,390), a likely digit transposition in one lineage copy; Torino and Torino GT rows agree.

Identification

Read a 1968 Ford VIN

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Same model year

Also in 1968

  • AMC AMX AMC's two-seat AMX arrived mid-year on a 97-inch wheelbase. The enthusiast production table counts 6,725 cars, two-thirds of them with the 390.
  • AMC Javelin AMC's first pony car, launched in September 1967 as base and SST hardtops. Production of the two combined was about 55,000.
  • AMC Rebel and Rebel Machine Now badged AMC, the Rebel came in 550, 770 and SST trims and could be ordered with the 315-hp 390. It is host-car context for the 1970 Machine.
  • Buick Riviera Record Riviera sales of 49,284, including 5,337 with the GS handling option.
  • Buick Skylark Gran Sport, GS and GSX On the new 112 in two-door body the GS 400 was joined by a GS 350 hardtop, and a dealer-installed Stage 1 package arrived for the 400.
  • Buick Wildcat 73,561 Wildcats with the 430 V-8.
  • Chevrolet Chevelle and Malibu SS The restyled Chevelle kept SS 396 as its own series and added an SS 396 El Camino: 62,785 SS 396s in three bodies.
  • Chevrolet Chevy II and Nova SS engines per the source: L48 350, L34 396 and L78 396. Enthusiast-compiled production: 183,552 cars; Super Sport 5,571.
  • Chevrolet El Camino SS The first factory Super Sport El Camino: a separate SS 396 model, 13880, built 5,190 times.
  • Chevrolet Impala SS Super Sport becomes an option again (RPO Z03): 36,432, plus 1,778 SS427 (RPO Z24).
  • Dodge Charger The redesigned 'Coke bottle' Charger and the new R/T multiplied sales roughly sixfold over 1967.
  • Dodge Coronet R/T and Super Bee The redesigned Coronet kept the 440-powered R/T and added the budget Super Bee coupe, a 383 car with an optional Hemi.
  • Dodge Dart GTS, Swinger and Demon The new Dart GTS brought a 275 hp 340 or a 300 hp 383, and in February Dodge released 80 Hurst-completed LO23 Hemi Darts for Super Stock drag racing; GTS production was not reported separately.
  • Ford Fairlane The restyled intermediate split into Fairlane, Fairlane 500 and the new Torino series; the Fairlane 500 fastback shared the Torino GT body and the 428 Cobra Jet arrived on April 1, 1968.
  • Ford Ranchero GT The Ranchero GT carried Torino GT trim; 1,669 GTs were built, per reference-site counts in the Standard Catalog lineage.
  • Ford Thunderbird The new 429 Thunder Jet V-8 arrived as the Thunderbird's optional engine at 360 hp.
  • Mercury Comet and Cyclone The Cyclone moved to the new Montego-based intermediate; the fastback outsold the notchback hardtop by about ten to one, and the 428 Cobra Jet arrived mid-year.
  • Mercury Cougar The year of the 427 GT-E, the mid-year 428 Cobra Jet, and the XR7-G, with production down to 113,741.
  • Mercury Marauder and S-55 Neither the S-55 nor the Marauder model appears in the sources for 1968; no performance full-size Mercury production figure was found.
  • Oldsmobile Cutlass, 4-4-2 and Hurst/Olds The restyled 4-4-2 became its own series, the W-31 small-block arrived, and Hurst built the first 455 Hurst/Olds: 515 cars in the tabulation.
  • Plymouth Barracuda and 'Cuda The new 340 arrived in the Formula S alongside the 383, and Plymouth issued a competition-only Hemi Barracuda under order code BO29.
  • Plymouth GTX, Belvedere and Satellite The GTX became its own model on the restyled 1968 intermediate body, still with the 375-hp 440 standard and the Hemi at $605, and outsold its first year.
  • Plymouth Road Runner Plymouth added a stripped Belvedere-based coupe and hardtop with a special 335-hp 383 as standard and the 426 Hemi as the only engine option, and sold 44,599 of them.
  • Pontiac Firebird and Trans Am The first full season: the six grew to 250 cu in, the 326 gave way to a 350, and output rose to 107,112.
  • Pontiac GTO A new 112-inch-wheelbase body with an Endura nose, the sport coupe dropped, and 87,684 built.
  • Pontiac Grand Prix The last full-size Grand Prix: 31,711 hardtops, with a 390 hp 428 HO at the top.
  • Pontiac Tempest and LeMans The new two-door body arrives, and a 350 HO replaces the 326 HO.