1978 · Pontiac · United States

1978 Pontiac Grand Prix: The Downsized A-Body

A downsized A-body Grand Prix with V6 and 301/305 V8 power.

United States · researched through 2026-09-23

Black 1978 Grand Prix coupe in side view on a dark stage beside a large GP emblem
1978 Pontiac Grand Prix, the first downsized Grand Prix, in black (1978 Pontiac brochure)

This record's own dek describes 1978 as a downsized A-body Grand Prix with V6 and 301/305 V8 power. This record's own overview states that MuscleCarClub, crediting the Standard Catalog of Pontiac, gives 1978 Grand Prix production as 228,444, split between a base "J" hardtop at 127,253, an "LJ" hardtop at 65,122, and an "SJ" hardtop at 36,069, and that the compiled engine tables list a 231 cid V6 at 105 hp and 185 lb-ft, a 301 cid V8 at 140 hp and 235 lb-ft, a second 301 cid V8 at 150 hp and 240 lb-ft, and a Chevrolet 305 cid V8 at 145 hp and 245 lb-ft, all SAE net as compiled with no rpm given.1

This record's own keyFacts section states that the downsized 1978 Grand Prix rode a 108.1-inch wheelbase and measured 201.2 inches long, with Radial Tuned Suspension standard on every Grand Prix; it gives factory prices of $4,800 for the V-6 or $5,030 for the V-8 Grand Prix, $5,815 for the LJ, and $6,088 for the SJ; and it states that Pontiac made the 3.8-liter 231 V-6 standard in the Grand Prix for 1978, with the SJ using a 4.9-liter 301 four-barrel V-8 outside California. This record's own prices section carries all four of these same factory prices by trim and drivetrain.2

This record's own production section carries four rows, the 127,253-unit J, the 65,122-unit LJ, the 36,069-unit SJ, and the 228,444 total, with a note that the Standard Catalog calls the 1978 body a two-door coupe, style 37, and that the source presents the base, LJ and SJ rows as summing to the total, and a second note stating plainly that no engine, transmission, paint or trim counts were found. This record's own transmissions section lists a single entry, Automatic, standard on the SJ.1

This record's own options section itemizes a glass sunroof, an AM/FM stereo radio with digital clock, a 60/40 split front seat for the LJ, and Viscount leather seats across four seating areas, alongside the SJ's own equipment by name, accent stripes, sport mirrors, cast aluminum wheels, full rally gauges with clock and trip odometer, a custom sport steering wheel, bucket seats and console, the 301 four-barrel V-8, automatic transmission, and power steering and brakes; and the LJ's own equipment, body-colored mirrors and rocker moldings, hand-stitched-look dash vinyl, a luxury cushion wheel, velour loose-pillow seating, and added acoustical insulation. This record's own paint section is empty for the year.

This record's own interiors section carries three entries: the standard Grand Prix notchback seat; the LJ's own standard loose-pillow velour seating with a 60/40 split available; and the SJ's own standard bucket seats with center console, all three drawn from the same 1978 full-line brochure captions rather than from the separate Pontiac catalogue that is also cited elsewhere in this record's own text.

This record's own specifications section gives shipping weights of 3,101 pounds V-6 and 3,224 pounds V-8 for the Grand Prix, 3,216 pounds for the LJ, and 3,229 pounds for the SJ, along with a 201.2-inch overall length, 72.8-inch overall width, 108.1-inch wheelbase, front/rear track of 58.5/57.8 inches, front/rear head room of 37.6/37.8 inches, front/rear leg room of 42.8/36.3 inches, front/rear hip room of 51.6/54.9 inches, and 16.1 cubic feet of trunk capacity for the base coupe.2

This record's own performance and conflicts sections are both empty for the year, leaving no period road test and no disputed figure on record for the 1978 Grand Prix. This record's own identification section gives series 2G, body style J37 for the Grand Prix, K37 for the LJ, and H37 for the SJ, sourced to the same Standard Catalog tables that carry the production and price rows.2

Fact sheet · 1978 · United States

The numbers

1978 Pontiac Grand Prix — A downsized A-body Grand Prix with V6 and 301/305 V8 power.

Coverage: Partial — researched sections are shown; missing ones are not yet sourced. Researched through 2026-09-23.

Every figure is labeled with how sure we are. Reported means a manufacturer, registry, or reference figure we cite but have not reconciled against factory records ourselves. Disputed means credible sources disagree and both are shown. Rows are separately scoped; don't add them together unless the note says they make up a total.

Key facts

  • The downsized 1978 Grand Prix rode a 108.1-inch wheelbase and measured 201.2 inches long, and every Grand Prix had Radial Tuned Suspension.
  • Factory prices: $4,800 (V-6) or $5,030 (V-8) for the Grand Prix, $5,815 for the LJ and $6,088 for the SJ.2
  • For 1978 Pontiac made a 3.8 litre (231) V-6 standard in the Grand Prix; the SJ used a 4.9 litre (301) 4-bbl V-8 outside California.

Production

By trim
What was countedCountBasisStatus
Base "J" Hardtop1,2 Base "J" Hardtop · 2-door · not stated by source 127,253 built, model-year Reported
"LJ" Hardtop1,2 "LJ" Hardtop · 2-door · not stated by source 65,122 built, model-year Reported
"SJ" Hardtop1,2 "SJ" Hardtop · 2-door · not stated by source 36,069 built, model-year Reported
Totals
What was countedCountBasisStatus
Grand Prix total1 not stated by source 228,444 built, model-year Reported

Production rows are the Standard Catalog of Pontiac lineage (read directly from the Standard Catalog of Pontiac, 2002, and as compiled by MuscleCarClub, which credits that book); the two are one lineage. The Standard Catalog calls the 1978 body a two-door coupe (style 37); the source presents the base, LJ and SJ rows as summing to its total.

No engine, transmission, paint or trim counts were found.

Prices when new

ModelPriceBasis
Grand Prix coupe (J37), V-62 $4,800 factory price as listed by the Standard Catalog, 1978 model year
Grand Prix coupe (J37), V-82 $5,030 factory price as listed by the Standard Catalog, 1978 model year
Grand Prix LJ coupe (K37), V-82 $5,815 factory price as listed by the Standard Catalog, 1978 model year
Grand Prix SJ coupe (H37), V-82 $6,088 factory price as listed by the Standard Catalog, 1978 model year

Prices are the nominal dollars of the day, not adjusted for inflation.

Engines

EngineFactory ratingAvailabilityBuilt
231 cid V61 231 cu in · 2-barrel 105 hp, 185 lb-ft (SAE net (per source's note that post-1972 ratings are net)) standard on Grand Prix Not yet sourced
301 cid V81 301 cu in · 2-barrel 140 hp, 235 lb-ft (SAE net (per source's note that post-1972 ratings are net)) Not yet sourced
301 cid V81 301 cu in · 4-barrel 150 hp, 240 lb-ft (SAE net (per source's note that post-1972 ratings are net)) SJ engine; not available in California Not yet sourced
305 cid V8 (Chevrolet)1 305 cu in · 2-barrel 145 hp, 245 lb-ft (SAE net (per source's note that post-1972 ratings are net)) Not yet sourced

Ratings are the manufacturer's advertised figures under the standard shown (SAE gross before 1972, SAE net after). They are not dyno results, and gross and net ratings can't be compared directly.

Transmissions

TransmissionAvailabilityBuilt
Automatic standard on SJ Not yet sourced

Options and packages

CodeOptionPriceInstalled
option (code not stated by source) Glass sunroof — Not yet sourced
option (code not stated by source) AM/FM stereo radio with digital clock — Not yet sourced
option (code not stated by source) 60/40 split front seat (LJ) — Not yet sourced
model content (SJ) Grand Prix SJ: accent stripes, sport mirrors, cast aluminium wheels, full rally gauges with clock and trip odometer, custom sport steering wheel, bucket seats and console, 301 4-bbl V-8, automatic transmission, power steering and brakes — Not yet sourced
model content (LJ) Grand Prix LJ: body-coloured mirrors and rocker mouldings, hand-stitched-look dash vinyl, luxury cushion wheel, velour loose-pillow seating, added acoustical insulation — Not yet sourced
option (code not stated by source) Viscount leather seats (four seating areas) — Not yet sourced

Interiors

CodeTrimBuilt
Grand Prix standard notchback seat Not yet sourced
Grand Prix LJ standard loose-pillow velour seating; 60/40 split available Not yet sourced
Grand Prix SJ standard bucket seats with centre console Not yet sourced

Specifications

MeasureValueApplies to
Shipping weight, V-6 / V-82 3,101 / 3,224 lb Grand Prix (J37)
Shipping weight2 3,216 lb Grand Prix LJ (K37)
Shipping weight2 3,229 lb Grand Prix SJ (H37)
Overall length 201.2 in Grand Prix coupe (base automobile)
Overall width 72.8 in Grand Prix coupe (base automobile)
Wheelbase 108.1 in Grand Prix coupe (base automobile)
Track, front/rear 58.5/57.8 in Grand Prix coupe (base automobile)
Head room, front/rear 37.6/37.8 in Grand Prix coupe (base automobile)
Leg room, front/rear 42.8/36.3 in Grand Prix coupe (base automobile)
Hip room, front/rear 51.6/54.9 in Grand Prix coupe (base automobile)
Trunk capacity 16.1 cu ft Grand Prix coupe

Identification

Series and body
Series 2G; body style J37 for the Grand Prix, K37 for the LJ and H37 for the SJ.2

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Also in 1978

  • AMC AMX For one year the AMX was a Concord-based hatchback with the 258 six or 304 V8. Only an approximate production figure has been found.
  • Buick Regal Turbo, Grand National and GNX The downsized Regal introduced Buick's production turbo V-6 in the Sport Coupe, and 1978 was the best turbo Regal sales year until 1987.
  • Buick Riviera Buick's 75th-anniversary LXXV edition was about one in seven of 20,535 Rivieras.
  • Chevrolet Chevy II and Nova No SS in the source production table; Rally package offered. Enthusiast-compiled production: 288,109 cars.
  • Chevrolet El Camino SS RPO Z15 El Camino Super Sport trim on the fifth-generation El Camino; no production count from a verifiable source was found.
  • Ford Ranchero GT No sourced 1978 Ranchero GT production figure was found; only the Squire sibling (908) is reported outside forum posts.
  • Ford Thunderbird Record Thunderbird production; the Diamond Jubilee Edition marked Ford's 75th year.
  • Mercury Cougar Outside the muscle focus: 213,270 Cougars for 1978 per Wikipedia's table.
  • Oldsmobile Cutlass, 4-4-2 and Hurst/Olds An appearance and handling option in this period; no Hurst/Olds was offered and no production figure was found.
  • Plymouth Road Runner The Volare Road Runner package required a V-8, and output collapsed.
  • Pontiac Firebird and Trans Am Gold joins black: 93,341 Trans Ams, 8,666 Solar Gold Special Editions, and a 220 hp W72 whose count nobody agrees on.
  • Pontiac Tempest and LeMans The LeMans is downsized to a 108.1-inch wheelbase, with a 231 V6 standard, a 305 V8 the only LeMans V8 listed, and a Rally RTS handling package as its sporting option.